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Projects Attorney Brand Identity
Developed as part of a brand identity and design language, this typographical logo incorporates the law firm's initial with graphic elements that represent the scale of justice., providing the law firm with a compelling and unique identity to stand out in a competitive industry. As part of a comprehensive identity development, the logo was applied to graphic elements that incorporated firm messaging and stylized typography and single color palette, using typography and the bold color palette to work as a design element. industry: attorney, law and legal. :: view project :: ![]() ![]() |
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Projects Advisors Brand Identity
Developed as part of a complete brand identity effort, including business naming, tagline, message and value proposition, this identity system development by Logo Design Co included the primary logo and identity system that comprised of the secondary identity, wordmark, icon and typography palette, using a one color plus white color palette. The logo's design incorporates the company initials with elements that represent measurement, a key ingredient and differentiator, that when used, and used with the messaging sets this company apart in a heavily saturated market with heavy competition. industry: advisors, consulting, business development. :: view project :: ![]() ![]() |
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Case Study Brand Equity
As part of a comprehensive brand development and identity system design, using the elements of the typeface, color, holding shape and the feel, the redesigned logo incorporated the brand's equity it had built up over 41 years. With no defined or consistent look to company advertising or communications, the logo was the only element the the audience like clients and those within the industry had with the brand, and a complete redesign would have been a complete disconnect. industry: insurance, insurance broker, and underwriting. :: view project :: ![]() ![]() |
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Logo Collection Tradesmen
As a provider of heating and cooling services to residential and commercial customers, this HVAC company logo design by the Logo Design Co incorporates the letter C, relevant imagery and colors to create a unique monogram-like logo that represents both heating and cooling within the letter C which serves as the holding shape, with the company name and created tagline. industry: branding and design. :: view project :: ![]() ![]() |
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Featured Project Campaign Brand
Developed for a marketing initiative and campaign that targets season-centric and cyclical businesses within multiple industries, the Logo Design Co developed this branded campaign, and design system based on the components of primary graphic element. That primary graphic element served as the visual anchor in the development of supporting visual elements and elements used in the layout design. As an extension of an existing brand, this branded campaign development incorporates the brand's value proposition into the message and writing, the architecture and target audience, and the brand's design style. industry: branding and design. :: view project :: ![]() ![]() |
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Latest Works Concrete Identity This sidewalk, concrete and masonry company provides sidewalk services for residential and commercial customers. To deliver a quick read relevant to the services provided, this logo design by the Logo Desgn Co creates the letter C as the graphic element, using form, shape, positive and negative space to visualize uneven sidewalks, with the logo now instantly delivering what the business provides and who they are. industry: concrete, sidewalk, mason, contractor. :: view project :: ![]() ![]() |
![]() ...deliver the first impression
Does your brand communicate the value only your business provides? If not then your sales and revenue might not reflect the quality of your products or solutions your services provide. Contact the Logo Design Co today to find out how we'll empower your business to deliver a compelling value proposition only possible through the first impression. 908.581.3393 |
![]() Project, logo, identity system and brand identity development case studies. :: view case studies
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![]() ![]() Projects, portfolio, recent works and select projects. :: view projects
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![]() ![]() The Logo Design Co provides resources, ideas, thought, and approach on logo design and identity development. :: view resources
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![]() ![]() The latest logos, identity, design, and resources from the Logo Design Co. :: view latest
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![]() ![]() Color and color palettes are an essential element of a identity system and brand. From a one color palette to multiple palettes within an identity system and company image, a color palette is an essential ingredient of a brand identity system and helps create the visual language of a brand.
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![]() ![]() Like the logo, icon, tone of image and color system, typography is an essential component of a brand, identity system and how a business is represented.
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![]() ![]() The logo is often the face of a business, and needs to deliver a compelling first impression from which further conversation begins. An identity system incorporates the logo and creates elements that strengthen the logo to build a true visual language.
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![]() ![]() How does your brand measure up? Can you identify your value and build a compelling value proposition that sets your business apart? Is your value proposition incorporated into your business message? Is your value proposition applied consistently throughout the platforms of your online ecosystem like your website and social media platforms? The Logo Design Co helps clients leverages their value proposition throughout the platforms of their business ecosystem to continually strengthen their presence and keep the phone ringing. |
![]() ![]() With the consistent company image, the differentiators, and value proposition incorporated throughout the online platforms, the Logo Design Co provides clients with the infrastructure that ensures their website, online platforms, marketing, content, Google, and search engines all work together as one, in a seamless ecosystem to create a strong online presence and deliver results.
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![]() ![]() Whether it is a new logo design, a full identity, or a complete business image, there are considerations and questions that should be asked and answered when it comes time for a new visual representation of your business or brand. Read more about questions that should be asked when considering a logo redesign. / More Articles.
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From logo design to corporate identity, brand development to building a strong business presence, the Logo Design Company helps clients stand out in today's crowded landscape, saturated with competition for the clients and customers they need to reach. Whether you are a new businesses or an established brand, the Logo Design Co helps your business be seen, stand out, and gain shelf space in the mind's of the audience your business needs to reach.
Logo-Design.co provides complete branding, identity, corporate image and logo design solutions for businesses that need to deliver the first impression, backed by the solutions that navigates those leads to business. Contact the Logo-Design Co. at 908.581.3393 or info@logo-design.co |